| 리포트 | 기술문서 | 테크-블로그 | 원샷 갤러리 | 링크드인 | 스폰서 컨텐츠 | 네트워크/통신 뉴스 | 인터넷자료실 | 자유게시판    한국 ICT 기업 총람 |

제품 검색

|

통신 방송 통계

 
 
 
섹션 5G 4G LTE C-RAN/Fronthaul Gigabit Internet IPTV/UHD IoT SDN/NFV Wi-Fi Video Streaming KT SK Telecom LG U+ OTT Network Protocol CDN YouTube Data Center
 

2023

5G 특화망

포탈

Private 5G/이음 5G

 포탈홈

  넷매니아즈 5G 특화망 분석글 (128)   5G 특화망 4가지 구축모델   산업계 5G 응용   산업분야별 5G 특화망 활용사례  [5G 특화망 벤더Samsung | HFR | Nokia | more
 

해외

  국가별 사설5G 주파수 [국가별 구축현황] 일본 | 독일 | 미국 | 프랑스 | 영국  [사설5G 사업자] Verizon | AT&T | DT | Telefonica | AWS | Microsoft | NTT동일본 | NTT Com    
 

국내

  5G 특화망 뉴스 | 국내 5G 특화망 구축 현황 | 국내 5G 특화망사업자 현황 (19개사) | 국내 자가구축사례 일람 | 국내 특화망 실증사업사례 일람 | 5G 특화망 정책
 
 

[5G 특화망 구축 사례] 한국식품산업클러스터 | 반월시화산단 삼성서울병원 | 롯데월드 | 한국수력원자력 | 해군본부 | 한국전력공사 | more  [이통사] KT

 
 
스폰서채널 |

 HFR의 5G 특화망 솔루션 (my5G)  Updated   | HFR 5G 특화망 뉴스HFR my5G 자료

  스폰서채널 서비스란?
SK Telecom's Massive IoT Deployment through LoRa for Small Things
SK Telecom's Massive IoT Deployment through LoRa for Small Things
March 21, 2017 | By 손장우, 도미선 (tech@netmanias.com)
코멘트 (0)
1

작년 7월에 해외 시장을 대상으로 발간한 영문 유료 리포트입니다.

2017년 3월 21일부터 무료로 전환합니다.

다운로드받으시려면 여기를 클릭하세요.

 

 

Netmanais Korean ICT Research Report

 

SK Telecom's Massive IoT Deployment through LoRa for Small Things

Price: $495 FREEAuthor: Netmanias | Length: 36 pages | Published: July 13 2016

 

 

 

 Executive Summary

 

Since its LTE service launch in 2011, SK Telecom has posted higher ARPU and revenues thanks to an increase in LTE subscriptions, which has a higher ARPU than 2G/3G. However, recent years have seen a stagnation in mobile subscription growth, and LTE subscribers who were once responsible for high ARPU are now switching to more affordable phones and plans. This has slowed mobile ARPU growth, consequently affecting the company’s revenue. The operator, with most of its profits coming from the sale of mobile phones and service plans (connection fees), is now in desperate need of new services and business models that can reverse the downward trend of the heavily smartphone-dependent mobile industry.

 

In light of this demand, SK Telecom concludes that the Internet of Things (IoT) can serve as the next growth engine to overcome declining sales in the LTE division.

 

SK Telecom foresees a tremendous number of “small things” dominating the market in the near future, creating new business values through small/tiny-volume data they constantly generate. The Internet of Small Things (IoST) is predicted to have high marketability and fast market formation. For these reasons, the operator has decided to dedicate its resources to IoST.

 

SK Telecom is currently prioritizing efforts on three key IoST service areas: metering, tracking, and monitoring & control, and planning to launch corresponding services in B2B/B2G and B2C markets in the second half of the year.

 

In the B2B/B2G market, the second half of the year will see the commercialization of 20 services which will include seven key services/solutions: Utility AMI, manufacturing facility safety management, environment monitoring, construction site safety management, public lighting facility management, location tracking, and mortgaged asset management. For B2C, tracking solutions (for persons/properties/pets) will be the first to hit the market in Q3 this year.

 

To this end, the operator has completed the deployment of a nationwide LoRa-based, IoST-dedicated network in the end of June, finishing the task in just three months. In an effort to promote the formation of an SK Telecom-centered IoST ecosystem, it has also shared an IoST roadmap and some partnership models of the IoST module, device and platform for potential partners.

 

This report will discuss how well SK Telecom is poised for the emerging IoST sector, and where it is heading.

 

 

 

 

 

 Table of Contents

Summary---------------------------------------------------------------------------------------------------------------- 2

1     Key Findings------------------------------------------------------------------------------------------------------ 5

2     SK Telecom faces concerns about market stagnation and downward growth-------------- 6

3     SK Telecom's transition to small things------------------------------------------------------------------ 7

       3.1     SK Telecom’s target IoT market: IoST---------------------------------------------------------------- 7

       3.2     Multi-track IoT network---------------------------------------------------------------------------------- 9

       3.3     Why LoRa?----------------------------------------------------------------------------------------------- 10

       3.4     LoRa network roll-out----------------------------------------------------------------------------------- 13

       3.5     LoRa network architecture----------------------------------------------------------------------------- 15

4     SK Telecom's LoRa-based service: Present and Future------------------------------------------ 18

       4.1     Key areas of LoRa-based service------------------------------------------------------------------ 18

       4.2     B2B/B2G services: Metering, tracking and monitoring & control----------------------------- 18

               4.2.1     B2B/B2G target services/solutions and potential markets---------------------------- 18

               4.2.2     BM------------------------------------------------------------------------------------------------- 20

               4.2.3     B2B/B2G service roadmap------------------------------------------------------------------- 22

       4.3     B2C services: Tracking-------------------------------------------------------------------------------- 22

               4.3.1     Services and target markets----------------------------------------------------------------- 23

               4.3.2     BM and service plans-------------------------------------------------------------------------- 24

               4.3.3     B2C service roadmap-------------------------------------------------------------------------- 24

5     SK Telecom's Strategies for Building a thriving LoRa ecosystem----------------------------- 25

       5.1     Strategies for LoRa module--------------------------------------------------------------------------- 25

       5.2     Strategies to boost the demands for IoT platform------------------------------------------------ 27

       5.3     LoRa price plans (monthly connection fee)-------------------------------------------------------- 30

6     Closing------------------------------------------------------------------------------------------------------------ 32

Appendix--------------------------------------------------------------------------------------------------------------- 33

       A. IoST strategies by other operators in Korea----------------------------------------------------------- 33

Abbreviations--------------------------------------------------------------------------------------------------------- 34

 

 

 
 Table of Figures

Figure 1‑1 SK Telecom’s concern: Market stagnation and downward growth........................................ 6

Figure 2‑1 Three IoT areas categorized by connectivity requirements.................................................. 8

Figure 2‑2 Multi-track IoT network of SK Telecom................................................................................. 9

Figure 2‑3 SK Telecom's view on LoRa................................................................................................ 12

Figure 2‑4 IoST network roll-out (LTE-M and LoRa)............................................................................ 13

Figure 2‑5 Installation of LoRa base station next to LTE base station (RRH) at current cell site ......... 14

Figure 2‑6 LoRa network architecture of SK Telecom.......................................................................... 15

Figure 3‑1 B2B/B2G target services and potential market size............................................................ 19

Figure 3‑2 System integration model (utility AMI)................................................................................. 20

Figure 3‑3 Platform business model..................................................................................................... 21

Figure 3‑4 Roadmap of B2B/B2G target services................................................................................ 22

Figure 3‑5 B2C tracking services: Potential markets and customers................................................... 23

Figure 3‑6 B2C service roadmap......................................................................................................... 24

Figure 4‑1 Sourcing and managing of LoRa chip and module............................................................. 26

Figure 4‑2 SK Telecom's IoT platform policy: Use it or interwork with it............................................... 29

Figure 4‑3 SK Telecom's IoT platform policy: Data and revenue share............................................... 30

 

 
 List of Tables

Table 2-1 SK Telecom’s Multi-track IoT networks

Table 2-2 Benefits of LoRa

Table 2-3 SK Telecom's LoRa network components and deployed solutions

Table 3-1 Plans for LoRa-based B2C tracking service

Table 4-2 LoRa module types and typical business models by SK Telecom

Table 4-2 LoRa price plans

 

 

 

손장우, 도미선 (tech@netmanias.com)

Thank you for visiting Netmanias! Please leave your comment if you have a question or suggestion.
Transcript
[ SK Telecom | SK 텔레콤 | SK텔레콤 | SKT ]

 

 

     
         
     

 

     
     

넷매니아즈 회원 가입 하기

2023년 6월 현재 넷매니아즈 회원은 55,000+분입니다.

 

넷매니아즈 회원 가입을 하시면,

► 넷매니아즈 신규 컨텐츠 발행 소식 등의 정보를

   이메일 뉴스레터로 발송해드립니다.

► 넷매니아즈의 모든 컨텐츠를 pdf 파일로 다운로드

   받으실 수 있습니다. 

     
     

 

     
         
     

 

 

비밀번호 확인
코멘트 작성시 등록하신 비밀번호를 입력하여주세요.
비밀번호